by Jonathan Davies
A new app has launched in the UK that brings Tinder to the business world.
Taking the swipe left or right concept from the popular dating app, Tendr allows investors to view and decide upon crowdfunding campaigns.
Users are given a short description of the product or business, the amount raised so far and how many days are remaining on the campaign. They can then reject or bookmark a campaign by swiping.
Tendr brings in campaigns from some of the UK’s biggest crowdfunding platforms like Crowdcube, Angels Den and Seedr.
“The essence of any investment opportunity can be captured in a relatively short soundbite, such as ‘Facebook for dogs, closes on Wednesday, 90pc funded, Warren Buffett is in,” said Lex Deak, Tendr’s founder and chief executive officer.
“Discovery is the most important part of the process, and the Tinder-style format is a nice way of displaying it,” he said. “We want to become the Moneysupermarket of alternative investments.”
Having launched last month, Tendr already has 2,400 active users.