with Martin Driver

Q. Can you tell me what is the difference between a DMP (Decision Making Process) and a DMU (Decision Making Unit)?

A. A Decision Making Process is basically all the steps that have to take place for a decision to be made and to be completed and signed off in a company i.e. an order could be from purchasing to finance, and then from finance to final signatory. So this would be the decision making process in that particular company.

A Decision Making Unit is a person or a group of people that may be involved at some stage during the decision-making process i.e. technical team, financial audit team or a steering committee etc. These decision-making units may have particular criteria for you to meet before they can allow the order to continue along the Decision Making Process.

Please feel free to visit our website at www.mysalesdirector.co.uk to find out more or if you wish to go straight to our demo please click here.

If you have any questions then please don’t hesitate to contact myself or Craig Needham, contact details are again on our website, and don’t forget to ask about the Fresh Business Thinking discounts that are available.