Doqaru’s founders Yekemi Otaru and Sarah Downs have paved the way for predictable revenue growth in B2B businesses, earning their place as finalists in the Great British Entrepreneur Awards 2023 with their multi-award-winning sales enablement consultancy.
Yekemi Otaru and Sarah Downs are the inspiring founders behind Doqaru, Scotland’s first multi-award-winning sales enablement consultancy. Since launching in 2018, Doqaru has been recognised as a Top 75 UK SME and has assisted numerous growth-minded B2B businesses in enhancing their sales functions through data-driven insights and expertise.
Otaru and Downs began collaborating in 2016, noticing that many technical companies struggled to attract and engage their target markets effectively. They saw an opportunity to align sales and marketing efforts for greater success and officially merged their businesses to form Doqaru in 2018.
At Doqaru, Otaru and Downs have many reasons to be proud, from their exceptional team to their clients and high-quality services. Their greatest accomplishments have been overcoming significant challenges, such as organising their first in-person sales development conference in March 2020, attracting 200 delegates and 29 speakers across the UK, despite only having a small team of five. They have also won three prestigious awards, including Small Business of the Year (Scotland and NI) at the Great British Entrepreneur Awards in 2022.
Looking ahead, Otaru and Downs aim to enhance Doqaru’s growth by venturing into new industries and expanding their services to assist more growth-oriented companies. Through data-driven insights, they help businesses overcome common obstacles in their sales processes and optimise the execution of sales plans for better results. Otaru and Downs believe they are contributing to the professionalization of the sales profession, a crucial function for generating revenue. In the coming years, they anticipate Doqaru’s team and client base to expand and cement its place as the leading choice for companies committed to achieving predictable sales performance.
Otaru and Downs are finalists at the Great British Entrepreneur Awards 2023, known as “The Grammys of Entrepreneurship,” taking place at London’s Grosvenor House on November 20th. To learn more about these inspiring entrepreneurs and Doqaru, visit https://doqaru.com.
