Driven by a purpose beyond profit, Gill Ashcroft’s Exceptional Care and Think Tank Academy are pioneering forces in transforming lives through excellence in childcare and social care training, earning her a spot among the finalists at the 2023 Great British Entrepreneur Awards.

Gill Ashcroft is an entrepreneur on a mission. Among her many successful business ventures, she is the founder of Exceptional Care and Think Tank Academy, which provide childcare services and social care training. For Ashcroft, business has always been about purpose over profit.

Ashcroft’s entrepreneurial spirit emerged early. She invested in property and retail, and even ran a pub. But she yearned to make a real difference. After researching children’s care providers, she found her calling. In 2014, she founded Exceptional Care to give vulnerable children the love and support they deserve.

Exceptional Care has since grown to 10 homes and hundreds of lives transformed. “You can’t make a mistake on a child’s life,” says Ashcroft, “so we are always pushing for excellence.” Her dedication has paid off. “Our biggest achievement is when children who have left our care come back to thank us for giving them a life.”

Think Tank Academy shares Exceptional Care’s mission to empower through excellence in care. As a leading social care training provider, Think Tank equips care professionals with the skills and passion to change lives.

Under Ashcroft’s leadership, Exceptional Care continues to expand. The company recently acquired another care provider and plans to open more homes. Ashcroft also founded Sky Recruitment, an agency specializing in care roles, and has investments in energy, health technology, consultancy, and e-commerce in Dubai.

Despite these successes, for Ashcroft, the impact on lives remains paramount. Her personal mission is simple but powerful: “To change the lives of children and adults globally through excellence in care provision.”

Through her work with Exceptional Care and Think Tank Academy, Ashcroft is achieving this mission each and every day. Recognizing her entrepreneurial spirit and dedication to transforming lives through care, Ashcroft has been named a finalist for the Great British Entrepreneur Awards 2023. Dubbed “The Grammys of Entrepreneurship,” the awards will be held on November 20th at London’s Grosvenor House.

To learn more about this exceptional entrepreneur and the care providers changing lives, visit